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Social media · Design · Video
Radito. Social media strategist who still makes the work: design, photo, video and AI production for hospitality, F&B, lifestyle and retail brands.
See the work ↓Radito. Social media strategist who still makes the work: design, photo, video and AI production for hospitality, F&B, lifestyle and retail brands.
See the work ↓Brand audits, positioning, content pillars and posting plans for Instagram, Facebook and TikTok.
Visual direction for each brand, and quality control across designers, editors and shoots.
Event posters, feed grids, product books, manuals and campaign key visuals.
Storyboards, shooting and editing for short-form video, from feed reels to ad cuts.
Prompted product and lifestyle imagery and AI video with consistent characters across shots.
Captions, story CTAs and campaign copy in English and Indonesian, written in each brand's voice.
Short-form video for feed and ads, from concept and shoot to edit. Tap any clip to play it. Scroll each row sideways.
Interior projects shot for INK Design Studio and its brands. Light, angles and styling on site, edited for social.
I'm a social media strategist and creative. I've spent five years in agency and in-house teams, and I still like to make the work myself: the copy, the design, the shoot and the edit. Lately that includes AI production too.
Most recently I was Head of Social Media at Gaia Digital Agency, looking after hospitality, F&B, wellness and retail brands. Before that I ran social and design in-house at INK Design Studio in Bandung, and helped launch four of its sub-brands.
| 2025–2026 | Head of Social Media | Gaia Digital Agency |
| 2024–2025 | Social Media Management Officer | Gaia Digital Agency |
| 2022–2024 | Social Media Specialist / Graphic Designer | INK Design Studio |
| 2021–2022 | Social Media Officer | DP E-Sports Management |
| 2016–2017 | Content Writer | Akselerasi Group |
Figma, Photoshop, InDesign, Premiere Pro, DaVinci Resolve, CapCut, Canva
Kling, Magnific, Seedream, Nano Banana, ElevenLabs
Meta Business Suite, Meta Ads Manager, TikTok, SEMrush, Google Analytics